AI and sustainability face a balancing act for business leaders

AI and cloud computing hold immense promise for sustainability, with 76% of businesses across Asia, Europe, and the Middle East exploring their potential. However, 71% worry that high energy consumption could negate the benefits, creating a dilemma for decision-makers.

Regional disparities in adoption, concerns over human oversight, and a lack of clarity on how AI supports sustainability are slowing progress. Yet, businesses are prioritising providers with renewable energy and energy-efficient data centres, signalling a shift toward greener digital infrastructure.

Read the full article to explore how businesses can balance AI innovation with sustainability.