Reinforcing the growing commercial momentum behind Ireland's sustainability sector, Shabra Plastics and Packaging Limited has been named Platinum Sponsor of the Green Awards 2026, underlining the strategic importance of partnerships in driving environmental progress at scale.

Based in Monaghan, Shabra operates as a vertically integrated manufacturer and supplier of plastic packaging products and disposables, with operations spanning Ireland, the UK, and mainland Europe. The company's closed-loop recycling model, onsite reprocessing capabilities, and in-house label printing demonstrate how localised manufacturing can support both environmental targets and economic resilience.

Shabra's approach reflects the complexity of Ireland's recycling challenge. With national targets requiring 50% recycled material by 2025 and current performance at 42%, the company's investment in reprocessing infrastructure addresses a critical gap in domestic circular economy capacity. By managing recycling, reprocessing, and manufacturing onsite, Shabra provides traceability and control across the full product lifecycle, a model increasingly relevant as regulatory scrutiny around waste management intensifies.

The company's sponsorship aligns with the Green Awards' mission to recognise organisations delivering measurable environmental impact. Shabra's work spans sustainable packaging solutions, recycling education initiatives, and supply chain transparency, all areas where Irish businesses face mounting pressure from EU directives and investor expectations.

Platinum sponsorship provides strategic visibility for Shabra while supporting the awards programme's ability to expand recognition of best-in-class sustainability performance across Irish and international business. The partnership reflects broader industry acknowledgment that environmental progress requires both operational innovation and collective action across sectors.

With shortlisted entries now announced, attention turns to the Green Awards Gala on 24 February 2026 at the Clayton Hotel, Burlington Road, where Shabra will join sustainability leaders from across Ireland's business community in celebrating environmental excellence and commercial leadership.

The Green Awards acknowledge the essential role of sponsors, partners, and contributors in enabling the programme to grow and recognise organisations setting new benchmarks for environmental responsibility. As Ireland works toward ambitious EU targets, partnerships like this underscore the commercial imperative driving the country's green transition.

For sponsor information, category updates, and event details, visit the official Green Awards website and subscribe to the newsletter.